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BlackBerry PlayBook Developer Promotion Information

Mike Kirkup — Tue, 26 Oct 2010 22:55:18 +0000

There has been a lot of excitement about the BlackBerry PlayBook developer promotion announced by Mike Lazaridis at Adobe MAX this week. Further details about the promotion will be posted on our developer site as soon as possible, but the plan is to provide one free BlackBerry PlayBook to every registered vendor with a BlackBerry App World-approved AIR application that is available for the BlackBerry PlayBook prior to launch. The applications will need to meet the BlackBerry App World Vendor Guidelines and there will of course be some terms and conditions that are principally designed to prevent abuse of the promotion, but the intent is to reward developers who are working on apps in advance of the product launch. We’ll keep you posted. Now get building those apps!

BlackBerry PlayBook Demo Highlights from Adobe MAX

Douglas Soltys — Tue, 26 Oct 2010 01:26:20 +0000

RIM President and Co-CEO Mike Lazaridis showcased some amazing BlackBerry PlayBook apps yesterday at the Adobe MAX conference with Kevin Lynch, CTO of Adobe. The above video highlights some of what Mike and Kevin demoed during the keynote, such as the BlackBerry PlayBook’s multimedia capabilities (including web based videos using Adobe Flash), multitasking and the eUnity healthcare application. All apps demoed during the keynote were built by developers working with the BlackBerry Tablet OS SDK for Adobe AIR as part of an early access program. The other applications included:

Check out the BlackBerry PlayBook demo video to see what they showed on stage and post a comment to let us know what you liked the most!

BlackBerry at Adobe Max 2010

Douglas Soltys — Fri, 22 Oct 2010 21:39:14 +0000

Adobe® MAX 2010 is taking place tomorrow in Los Angeles, California until October 27th and you can bet Research In Motion (RIM) and the Inside BlackBerry Developer’s Blog will be there! Following up on the BlackBerry® PlayBook™ announcement at BlackBerry DEVCON 2010, key members of the Developer Relations team will be on-hand to lead sessions about developing applications for the BlackBerry PlayBook:

Developing Adobe AIR apps for the BlackBerry® Tablet OS
Speaker: Julian Dolce, QNX
Time: Monday Oct 25 2pm, Wednesday Oct 27 3.30pm
Join Julian as he takes you through the process for creating Adobe® AIR applications for the BlackBerry Tablet OS. This session is designed to give you all the information you need to know to start creating AIR applications for the platform.
[Register for Julian’s Session
http://bit.ly/aB7CCV
]

How to monetize your apps on the BlackBerry® PlayBook
Speaker: Mike Kirkup, Director of Developer Relations – RIM
Time: Tuesday Oct 26 1.30pm
Learn how BlackBerry® App World™ can be used to deliver your applications to users and make you money. During the sessions you will learn the how to leverage BlackBerry App World as a channel to reach BlackBerry PlayBook users. For once you have acquired customers for your applications, learn how you can make additional revenue with the BlackBerry Payment SDK.
[Register for Mike’s Session
http://bit.ly/9pHg0f
]

The Power of BlackBerry® WebWorks
Speaker: Prosanta Bhattacherjee, Application Development Consultant – RIM
Time: Wednesday Oct 27 9.30 am
BlackBerry WebWorks open the doors of BlackBerry Development to web developers enabling them create standalone applications on BlackBerry devices. Join Prosanta Bhattacharjee in discovering what the BlackBerry WebWorks framework is, what a BlackBerry WebWorks application is capable of, and how you can leverage the framework to create a deployable web app to distribute to your users.
[Register for Prosanta’s Session
http://bit.ly/9s9fDL
]

In addition to voraciously following the Inside BlackBerry Developer’s Blog and our @BlackBerryDev Twitter account, make sure to also check out the Adobe® Flash® Platform Blog for non-BlackBerry specific Adobe/Flash news throughout the week. Hope to see you there!