BlackBerry World 4.3.1 Server Update –Search and Web Store Improvements!

BlackBerry World

The BlackBerry 10 juggernaut keeps on moving – we’ve launched in Australia and our much anticipated US launch is this Thursday with AT&T launching the BlackBerry Z10 on Friday, March 22nd and Verizon launching on Thursday, March 28th!

What’s really impressive is that thanks to you, we’re already over the 80,000 app and game mark in BlackBerry World. This week, we’ll be rolling out enhancements to the BlackBerry World search system to make is easier for customers discover your content.

How will a customer notice these changes? Here’s an example: a customer searches for “Travel” expecting to find “BlackBerry Travel”. Before, BlackBerry Travel would have shown up lower in the rankings based on the number of travel apps in BlackBerry World. With the search enhancements, BlackBerry Travel will now be at the top based on app name and number of reviews.

Keywords – your content title, category name(s), and vendor name will automatically be added as keywords. For example, searches for ‘action games’ will return games in Games > Action category. Searches for “title” ”vendor” will find ”title” from ”vendor” – so searching for “Color ID Motek” will return Color ID.

Boost – With the changes, rankings will now include downloads and ratings information to help boost the ranking of the results. Note, downloads and ratings don’t determine whether your app appears in search results. That’s determined by title, keywords and short description – the search criteria. Downloads and ratings determine the search rank along with the search criteria. For example; all other criteria being equal, the app with the larger number of downloads will have the better ranking.

What else is in the update? We’ve fixed the formatting issue on the product detail page; brought back “Sort by popularity” to the BlackBerry World web store and RSS feeds are back too!

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We’re constantly looking for your feedback – let us know what else you’d like to see in the comments.

About Alex Kinsella

Promoter of apps. Connoisseur of tacos. By day, I'm a PR and Social Media Manager at BlackBerry.

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