BlackBerry 10 Jam rocked, because of you!



Last week was a whirlwind for BlackBerry® developers. BlackBerry 10 Jam was the official launch of the BlackBerry 10 platform to the developer community – SDK’s, tools, and of course the BlackBerry 10 Alpha device.

This was a moment we’d been working toward since before DevCon Americas in the fall. I know there was a lot of pressure to show a phone last fall, but until the SDK’s were ready, and developers could actually use them, there would have been little point. Instead we steadily built first the BlackBerry® PlayBook™ OS 1.0 SDK, the PlayBook OS 2.0 SDK, and the PlayBook OS 2.0 software release, knowing full well that these releases, accompanied by the over 20,000 BlackBerry® PlayBook™ tablets we had seeded into the market, would be a good foundation for the next phase – the actual BlackBerry 10 devices.

The excitement in the air was palpable. Folks started lining up at 7 AM on Wednesday morning to get the first Dev Alpha devices. And by noon, I couldn’t walk the hallways of the show without someone stopping to show me the code they had been working on.

Since then we’ve been bombarded by requests for BlackBerry 10 Dev Alpha devices from developers who didn’t make the show. The good news? We’re going to take the show on the road – so come jam with us in a city near you. Check out the BlackBerry Jam Road Show page for more info.

A couple of thank you’s are in order. Thank you to the developers who came to the BlackBerry 10 Jam last week – you’re investing your energy, time, and money in making not just your own products successful, but ours as well. Also a very public thank you to all the teams at RIM who have worked for months to pull the BlackBerry 10 Jam off – the developers, product managers, marketing, and of course our very own developer relations group. Thank you!

Now go code something! We’ve got a monster of a product to ship together!

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