Something’s happening, something wonderful


Do you remember the liftoff sequence in the movie Apollo 13? How the Saturn V engines lit up, the incredible rumble as the rocket, slowly at first, and then faster and faster, propelled the astronauts into space? The anticipation, and the excitement?

I feel like that right now. The momentum we’ve seen for the BlackBerry® platform in the last few months has been phenomenal. In the last quarter, the BlackBerry App World™ storefront has seen:

  • 21% increase in BlackBerry smartphone apps
  • 89% increase in BBM™ connected apps
  • 240% increase in BlackBerry® PlayBook™ tablet apps submitted to BlackBerry App World

We’re going to keep driving that momentum and building that excitement – it’s a rush and we don’t want it to go away. We’ve decided that from now until May 1, 2012, there will be some extra incentive to our community to keep up the development. Starting April 10, 12:01 am, every 100th new app submitted to BlackBerry App World is eligible for a prize package that will bring you to BlackBerry® 10 Jam in Orlando, Florida from May 1-3. (Click here for legal terms and conditions)

The prize package includes $500 USD cash, a voucher for an airline ticket (up to $1,500 USD in North America and $2,500 USD outside of North America), a pass to BlackBerry 10 Jam on May 1-3 and four nights at a hotel. Winners will be notified via the primary email on BlackBerry App World vendor account and we will keep the community informed here at the Inside BlackBerry Developer’s Blog.

Now, back to bragging about that momentum! Last quarter was the single biggest quarter for developers in RIM’s history.

Looking at developer stats, we had a 68% increase in the number of registered vendors in BlackBerry App World. There are over 35,000 registered or pending approval vendors in BlackBerry App World – with over 70,000 apps up for sale to more than 77 million BlackBerry subscribers and over 1 million BlackBerry PlayBook tablet users around the world. And the best part? Over 20,000 BlackBerry PlayBook tablet applications have now been submitted to BlackBerry App World.

Last quarter we also released porting guides to allow WebOS and jQuery apps to be ported to the BlackBerry PlayBook tablet and announced a port of Qt to allow Nokia developers to target BlackBerry PlayBook tablets and soon, BlackBerry 10.

We’re talking developers and sharing their BlackBerry success stories, as well. Since its launch 10 weeks ago, the BlackBerry Developer Success Story page has added more than 20 stories with more to come soon.

But most of all, we continue to have a clear and solid commitment from the team here at BlackBerry to you, our developer community. This commitment combines tools focused on usability and ease of development; increased involvement and contribution to open source; reinvigorated community event involvement over the last six months; as well as the unprecedented seeding of a non-commercial testing device – the BlackBerry 10 Dev Alpha device – at BlackBerry 10 Jam in Orlando this May.

I personally invite you to come be part of the future of BlackBerry by joining us in Orlando for BlackBerry 10 Jam – there’s never been a better time to build for BlackBerry and we want to show you the future of our platform first-hand.

See you in Orlando!

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