Submit your PlayBook apps to BlackBerry App World!

BlackBerry World

We’re excited to announce that starting today, you can now submit your BlackBerry® PlayBook™ tablet apps to the BlackBerry App World™ vendor portal!

As announced at the Adobe® MAX conference earlier this year, developers who create an application for the BlackBerry PlayBook tablet that is approved for distribution through BlackBerry App World prior to the tablet’s initial release are eligible for a free BlackBerry PlayBook tablet. This is subject to certain terms and conditions*.

We like to keep things simple here at BlackBerry App World HQ. How simple? Submitting a BlackBerry PlayBook tablet app is the same as submitting an app for BlackBerry smartphones – only you’ll be submitting .BAR files instead of .COD files.

Here’s a reminder of what you’ll need when submitting an application:

  • Application name
  • Category
  • Application language
  • Description language
  • Description
  • Icon (480×480 .png image)
  • Screenshots
  • License type
  • Price
  • BAR files
  • File bundle language
  • BAR file language
  • Devices supported
  • OS version supported
  • Selected countries
  • Restricted countries
  • Additional notes
  • Application version

The only thing different you’ll need to do when submitting your app for BlackBerry PlayBook tablet is to ensure you select “PlayBook” as the device when uploading the file bundles. If you’re submitting a BlackBerry PlayBook tablet version of an existing BlackBerry smartphone app, you can just add a new release and file bundle for your BlackBerry PlayBook tablet version. If you’re submitting a brand new app, just submit like you would any new app.

*Now for the legalese…

The primary criterion for the free offer is to have an application accepted into BlackBerry App World for the BlackBerry PlayBook tablet prior to the initial North American launch in early 2011. Even though developers are encouraged to submit multiple applications, a developer can only qualify for one free BlackBerry PlayBook tablet. Full terms and conditions of the offer can be found at:

About Alex Kinsella

Promoter of apps. Connoisseur of tacos. By day, I'm a PR and Social Media Manager at BlackBerry.

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  • Anonymous

    can i participate if i live in Mexico??, I’m interested and have experience with AIR(actionscript)

    • Alex Kinsella

      ¡Claro que sí!

      Of course – I’m looking forward to seeing your app!

      • Andrei

        Is this available to Romania to ?

      • Alex Kinsella

        Hi Andrei,

        Currently, App World is not available in Romania – but will be soon. You can still submit apps to App World though!

      • Andrés Villagrán Placencia

        Alex, i sent my app without signed key. Will be rejected? Yesterday I bought a Key but visa charged $20 but don’t sent any email.

        Cheers from Chile!

      • Alex Kinsella

        Hi Andrês –

        You can submit apps for PlayBook without signed keys. The app will not be rejected. Stay tuned to the Developer Blog for info on signing keys for PlayBook.


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  • Joynal Rab

    im excited! great news!

  • Darren Ehlers

    Awesome news. We had Blackberry on the back-burner (focusing on Android then iPhone), but will rearrange to move up Blackberry development…

    Good show!

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  • Richard

    Will appworld actually start working soon? we’re still not able to run reports decently

  • Larry

    When will Playbook be release in USA?….Thx Larry

  • website development developer

    When will PlayBook be released in the Middle Eastern countries?

  • keno971

    I live in France and i want to know if I can submit applications in order to win a Playbook.

  • Loga

    Is an application developped with the web tool eligibiled for the free offet? Or i must use AIR ?

  • Creativeapplabs

    Hey, We registered but we never got any message or approval for the appvendor to submit apps. We are ready with our apps but without the developer account we could not submit any apps. We have created the account a month ago in December. Please update we have mailed, added a post in forum we dont know what to do next . Please help

  • Pree

    i dont know much about playbook app
    plz help

  • Sarthak Patkar

    Hi all i have a query please help me out with this one.. To upload an application in this contest does it have to be a downloadable app only or it can be a browser based app also.

  • Daniel Ratcliffe

    Is it possible to submit a file created using Adobe Flash (ActionScript 3). How easy is it to export it to AIR format?

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